Where do you find early sales folks & what do they cost?
I'm a multi-exited tech founder, and this time, I’ve got a product in the financial compliance / reg messaging space. The product is solid, the opportunity is big, and—shockingly—I don’t hate sales as much as most tech folks do. But I’ve got more money and/or equity to offer than I have time to burn dialing and smiling.
I need a founding AE-type (or two) who thrives in the good and bad of early sales. Not full-stack sales, but close. Someone who gets that early deals are messy, shaping the motion is half the battle, and that "support" doesn’t mean a 50-person SDR team. They'll have flexibility, real input, and the chance to shape what the future looks like.
I’m tapping into my network, but I don’t personally know anyone with the right sales chops for this.
So, where do the real rainmakers hang out? Not the ones still bragging about their Cutco numbers, but the ones who can actually sell a vision before it's fully baked?
And while we’re here—what would a comp structure for a role like this look like that quality people would actually say yes to?